Coaching is engaging with people to unlock their true own potential, enabling them to activate their built-in natural learning capability to achieve their desired goals.

Ali Khaled Alhashmi



An International Coach Federation (ICF) Professional Certified Coach (PCC), I have a wealth of corporate experience that I bring to my coaching. With more than 20 years as a senior top-level leader in Human Resources in renowned organizations and thousands of hours of client coaching under my belt, I am very well aware of what it takes to help people discover their true potential, overcome barriers and build a successful plan to achieve their goals. I also benefit from being a Board-Certified Coach (BCC) from the Center for Credentialing & Education (CCE) and a registered coach with the European Mentoring & Coaching Council (EMCC), so you know you’re in safe hands working with me.

Over the past years, as an Executive Coach, I have worked with hundreds of leaders and top-level managers, helping them navigate complex corporate, organizational, cultural and people related challenges at work. I have coached CEOs, directors and senior leadership teams in both the public and private sector within organizations of all sizes. This has helped them to lead more effectively in an increasingly complex and rapidly changing work environment.

My experience in large corporations helps me to coach more effectively as I understand the business world, and the issues faced. I can relate to the problems faced on a daily basis because I’ve experienced many of them too. As well as my coaching prowess and professional experience, I am also a trainer, public speaker and a published author of several notable books and articles – many of which my clients benefit from.

I am very passionate about helping others to bring about personal change that can positively impact on their lives and careers. I specialize in engaging with people to understand and leverage their own true strength to achieve everything they hope of. I help my clients to transform; often radically, and together we will achieve remarkable things!

I have been recognized for the quality of my work through being bestowed numerous awards and accolades. I was listed as one of the ‘100 most influential Global HR Leaders’ at the World HRD Congress 2018. I won ‘Human Resources Executive of the Year’ at the International Business Awards 2017, and ‘HR Leadership Award’ at the GCC Best Employer Brand Awards 2017. I also won the title ‘HR Professional of the Year’ at the HR Excellence Award 2017 and recently in 2020 my coaching research was recognized as the ‘Best HR Research of the year”. Last but not least, I was awarded ‘Happiness Champion of the Year 2018’